You wouldn’t start a cross-country road trip without planning out a route.
You wouldn’t try to make a cake without reading through the recipe.
You wouldn’t put together a bookshelf from Ikea without looking at the instructions. (Well, maybe you would. Who are we to judge?)
So why would you run a law firm without regularly analyzing performance data?
There are just certain things in life that you wouldn’t, even couldn’t, do without a little research and background information. Running a legal practice is definitely one of those things.
If it hasn’t already, your firm needs to invest in business intelligence software.